In a business transaction to assume instead of asking the right questions, it could result in a significant monetary loss due to a lack of information. If one of the parties failed to explain themself and the other party assumed instead of asking the right questions, both parties fail to conclude a deal, that could be very profitable.
As human beings that we are, we have limited knowledge. Therefore it not shameful to ask questions.
Before assuming that a client meant something, be more direct and ask as much information as you can. In a meeting, when you ask questions, you show interest, intelligence, and wisdom, because you are gathering information before giving an answer or making a decision.
–How do you think our company can help you?
–Could you please be more precise?
–I am sorry, I don’t quite understand your request.
–What do you propose?
–What do you mean?
–I am sorry, can you explain what do you mean?
–Please let me know how would like to proceed.